MARKETING RESEARCH PRINCIPLES APPLICATIONS AND CASES (Record no. 14314)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00434nam a22001697a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190319110103.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190319b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788170146582 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | ENGLISH |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 SHR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Author name | SHARMA D.D. |
| 245 ## - TITLE STATEMENT | |
| Title | MARKETING RESEARCH PRINCIPLES APPLICATIONS AND CASES |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | NEW DELHI |
| Name of publisher, distributor, etc. | SULTAN CHAND & SONS |
| Date of publication, distribution, etc. | 1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Page | 552 |
| Size | 20CM |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | DONATED BOOKS |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Accession No | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | IBM | CENTRAL LIBRARY | CENTRAL LIBRARY | 19/03/2019 | 140.00 | 658.83 SHA | D17443 | 19/03/2019 | 19/03/2019 | DONATED BOOKS |