TY  - BOOK
AU  - Gaur, Sanjay
TI  - Mass Media and Communication
CY  - New Delhi
PB  - Adhyayan Publishers
N1  - Contents:

1. Role of Newspapers in Mass Communications

2. Television and Radio in Mass Communication

3. Magazines and Mass Communications

4. Books as Medium of Communication

5. The Film and Mass Communication

6. Press Associations and Feature Syndicates

7. Advertising and Mass Communications

8. Public Relations and Research in Mass Communication

9. Education for Mass Communication

10. Journalism Teaching as a Profession

11. International Communication and Media

ER  -