000 | 00326nam a2200097Ia 4500 | ||
---|---|---|---|
008 | 160930s9999 xx 000 0 und d | ||
100 | _aBelch, George E. and Belch, Michael A. | ||
245 | _aAdvertising and Promotion : an integrated Marketing Communication Perspective | ||
260 |
_aNew Delhi _bTata Mc Graw - Hill Pub. |
||
942 | _cBK | ||
999 |
_c3364 _d3364 |