Public Relations : Principles & Functions

By:

Prabhakar, Naval & Basu, Narendra

Material type: Text

TextPublication details: New Delhi Commonwealth Pub.

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Holdings
Item type	Current library	Collection	Call number	Status	Notes	Barcode
BOOKS	CENTRAL LIBRARY	IJMC	352.748 PRA (Browse shelf(Opens below))	Available		2003
BOOKS	CENTRAL LIBRARY	IJMC	352.748 PRA (Browse shelf(Opens below))	Not For Loan	Reference Books	2004
BOOKS	CENTRAL LIBRARY	IJMC	352.748 PRA (Browse shelf(Opens below))	Available		2005
BOOKS	CENTRAL LIBRARY	IJMC	352.748 PRA (Browse shelf(Opens below))	Available		2006
BOOKS	CENTRAL LIBRARY	IJMC	352.748 PRA (Browse shelf(Opens below))	Available		2007
BOOKS	CENTRAL LIBRARY	IJMC	352.748 PRA (Browse shelf(Opens below))	Available		2008
BOOKS	CENTRAL LIBRARY	IJMC	352.748 PRA (Browse shelf(Opens below))	Available		2009
BOOKS	CENTRAL LIBRARY	IJMC	352.748 PRA (Browse shelf(Opens below))	Available		2010
BOOKS	CENTRAL LIBRARY	IJMC	352.748 PRA (Browse shelf(Opens below))	Available		2011
BOOKS	CENTRAL LIBRARY	IJMC	352.748 PRA (Browse shelf(Opens below))	Available		2012

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Contents:

1. Introduction

2. Effective Public Relations Strategies

3. Objectives and Functions of Public Relations

4. Impact of Public Relations

5. Understanding Public Relations

6. Trends in Public Relations

7. Creating Effective Public Relations

8. Communications-The Tenth Plan Outlay

9. Beyond Media

10. Broadcasting Outlook

11. Planning and Implementation

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